Services
Local Citation Building and Listing Management
Google trusts businesses whose name, address and phone number match across the web. We find the errors, clean them up and build the listings that matter.
What it is
A local citation is any online mention of your business name, address and phone number (NAP): on directories, maps, apps and industry sites. Consistent citations help Google confirm that your business is real and where it is, which supports your Google Business Profile. Inconsistent or duplicate ones can do the opposite.
Citations are a foundation, not a trick. Dozens of low-quality directory listings won’t move you. Accurate, complete listings on the platforms customers and Google actually use will.
Audit
Find what is out there
- Existing listings across major directories, maps and apps
- Name, address, phone and website mismatches
- Duplicate and outdated listings
- Old addresses or numbers left from a move or rebrand
- Competitor citation gaps
Clean-up
Fix what is wrong
- Correct name, address and phone everywhere
- Merge or remove duplicates
- Claim unclaimed listings
- Update categories, hours and descriptions
- Match your Google Business Profile exactly
Build
Add what is missing
- Core listings such as Apple Maps, Bing Places, Yelp and Facebook
- Trusted industry and local directories
- Consistent descriptions and categories
- A tracked list so you can see what is live
How we work
A simple, repeatable process
Standardize
We lock in one exact version of your name, address, phone and website, matched to your Google Business Profile.
Prioritize
We fix the listings that matter most first: the major platforms, then trusted industry and local directories.
Submit and verify
We submit, claim and verify listings, then check that each one is live and correct.
Maintain
Details change. We recheck for new duplicates and mismatches so the clean-up lasts.
If you use call-tracking numbers, we keep your main business number consistent in citations and use tracking numbers only where they won’t create mismatches. Citations work best alongside Google Business Profile optimization and a review strategy. See the full list of services or client results.
FAQ
Common questions
What is a local citation?
It is any online mention of your business name, address and phone number, with or without a link to your website, on a directory, map, app or industry site.
Do citations still matter for local SEO?
Yes, as one of several signals. They matter most for consistency and for newer businesses. They don’t replace a strong Google Business Profile, reviews and a good website.
How many citations do I need?
There is no magic number. Accuracy and quality beat quantity, so we focus on the listings customers and Google actually use.
What if my business moved or changed its phone number?
Old details left online confuse Google and customers. We find and update them, and we handle duplicates created by the old information.
Do you use spammy directories?
No. We stick to reputable platforms and relevant industry and local directories.
How long does it take?
Many listings go live within days, while others take weeks to appear. We track each one and report what is live.
Ready To See Your Gaps?
Get a free audit of your Google Business Profile
We’ll show you where your profile is losing visibility and exactly what to fix first. No cost, no obligation.